QUEBEC CITY — CrakRevenue has launched an exclusive multi-brand live cam widget that enables publishers to promote top-performing live models regardless of the cam platform they appear on.
“It’s time to rethink cam promotion,” said CrakRevenue’s Cam Director Arnaud Guilon. “From this point forward, affiliates will be able to focus on generating traffic while our widget takes care of the rest — maximizing revenues.”
The algorithm powering the widget ensures that only live models are displayed as they are most likely to generate conversions for affiliates. Among the metrics calculated by the algorithm are the model’s popularity, their number of viewers, trending top cams and the overall conversion rate.
“The widget is also 100 percent customizable, so it fits nicely on any website or ad spot,” Guilon explained. “Webmasters and media buyers alike will be able to either choose a pre-defined template or create their own configuration regarding the number of columns and rows, colors, background type, font and more.”
Affiliates can also incorporate a live feed of the models for greater click-through rates.
“This is actually a huge opportunity for everybody involved,” said CrakRevenue’s VP of Business Development Olivier Bourque. “All the cam brands should expect to see a bump in traffic to their respective platforms; models are likely to experience higher viewership; and affiliates will now be able to generate more conversions with their traffic.”
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